8 Podcast Interview Tips We Learned The Hard Way
At first blush, producing an interview-based podcast seems like a fairly straight forward effort, but there are so many small pivot points […]
Everything You Wanted To Know About Audio Advertising
In a world filled with enough content marketing and advertising to choke a horse, in a fractured landscape of media and broken […]
5 Jingles That Are Working On You Right Now
“Simplicity is the final achievement. After one has played a vast quantity of notes and more notes, it is simplicity that emerges […]
How To Create An Audio Identity with Sonic Branding
Audio Content Lab · How To Create An Audio Identity with Sonic Branding Whether it’s the back up tones emanating from an […]
How Sonic Branding and Audio Logos Activate Emotion & Memory
https://www.youtube.com/watch?v=GV3HUDMQ-F8 In many ways, sonic branding is omnipresent in the modern consumer environment, which is a soundscape full of audio logos and […]
Podcast Keywords for SEO
A basic but important component of a podcast promotion strategy is making sure it is easy for people to find. While different […]
Jingles, Memory, and Marketing with Music
In the quest to create salient, distinct, brand assets and advertising people will remember, marketers tend to focus on everything but the […]
Audio Content Marketing Alternatives to Podcasts
Podcasts! Everybody’s listening to/already has one, but what if there were audio content marketing alternatives to the traditional “podcast?” Find out how […]
Audio Drama – Stories You Have To Hear
As podcasts continue to expand in popularity, the medium is expanding it’s creative boundaries with entertaining and immersive audio fiction offerings, versus […]
Audio Blogs, Content Marketing, and Memory
In a content shocked landscape filled with noise, the main goal in marketing is being heard, and holding the attention of your […]