The audio content marketing podcast that’s here to dial businesses and brands into the importance of sound.
EPISODES
When done right, audio content can help connect the message you want to deliver to an audience that will remember and respond, in a creative and memorable way. We’re going to help you make that connection.
Every other week on Sounds Like Marketing, you will learn what works and what doesn’t from audio content creators, sonic logo designers, audiologists, music producers, sample experts, studio musicians, voice over professionals and anyone else we can think of who might be able to give us the insights we need to use audio and sound to create more compelling marketing strategies and be better marketers. In addition to the conversation, we ask our guests two audio biographical questions, followed by a lightning round of “guess that sound!”
We’re also going to be dropping quick tips episodes that will give you practical, useful and accessible information on how to create or improve on your own audio content and sonic marketing techniques.
To hear how you can use sound, music, and audio content to be a better marketer, subscribe to “Sounds Like Marketing” in your favorite podcast player, and if you’re a fan of the show, then tap the share button and send this podcast to someone interested in marketing and branding you know, who’ll appreciate “Sounds Like Marketing”
YOUR HOSTS
In addition to being an experienced marketer and student of classic advertising, Jake Sanders is a lifetime student of music, a Grammy nominated composer/musician and has appeared on over 30 albums with credits including performance, writing and production.
With over a decade of marketing and advertising experience, Paul Julius brings planning, strategy and project management skills to the Audio Content Lab.
LISTEN TO SOUNDS LIKE MARKETING ON YOUR FAVORITE AUDIO CONTENT PLATFORMS:
Audio content – like the radio shows of years past – connects with audiences in ways that can’t be duplicated by any other medium. Just like soap operas started out on radio as content marketing vehicles for brands, our Audio Content Creation Services will help associate your brand with content and audio experiences that reinforce positive associations, and align with current marketing efforts.